The rights to Jimi Hendrix’s albums have changed hands every few years, each time resulting in a new set of reissues. With those rights changing hands again recently, the albums are now distributed by Sony and they are “celebrating” the 40th anniversary of his death by pushing out new deluxe editions of 4 albums and straight reissues of 2 or 3 others as well as releasing a new collection of studio outtakes. I’ll say this – the remastered debut album, Are You Experienced, sounds fabulous.

Electric Ladyland for me is the ultimate Hendrix album and one of my all time favorite albums. It’s the one CD that I’ve bought each time it’s been reissued, hoping for sonic nirvana. Will the new release finally do it? I’ll give it a listen tomorrow.

Brought it home, tore off the shrink wrap and then I noticed something. I put the shrink wrap back on as best I could for this photo.

Can you see it?  Okay, here’s a close-up shot:

That’s right.  They can’t spell the name of their own artist.  (Rest assured, this is not a pirate copy.)

Okay, granted, most of the people who work there were probably born long after Hendrix died and don’t know his music.  But no one saw this there?  Someone did up the art work, someone approved it, someone printed it, someone approved the printing and then they stuck this label on the, I don’t know, hundred or so legitimate copies that will be sold in the SAR and no one noticed?

Here’s something I received in an email from the HKAA today, a promotion trying to upsell me from my annual membership to a lifetime membership.

“Exclusive Welcome Gift For Newly Jioned Member.”  I didn’t know that my member was recently jioned.  It looks the same to me.

Seriously.  No one proofread this before it went out?

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